Founder’s Philosophy

Aspirasi Food Galore is the heat and soul of Mr. Zainnudin Sajat. Known affectionately by his customers and friends as Abang Din, he is the man with the constant innovation and evolution of Aspirasi’s Malay Food recipes.

Abang Din’s commitment & time excellence has won Aspirasi numerous mentions on TV, Radio, and printed press, and won many awards and competitions by food critics and public voters alike. As a passionate chef, he is often found on Facebook and Instagram Live, sharing new recipes and innovations.

Abang Din also believes in giving back to the community, through numerous donations and sponsorships to the Malay community, youths at risk, and even to the less privileged in the surrounding regions. He has recently been conferred the title of Datuk of Riau Indonesia for his contributions to both the Malay community and upholding Malay food culture. He is also the Bendahari of Warisan Hang Tuah Singapore.